He’s back! Jeff Greene re-launches TV ads ahead of Dem primary

Jeff Greene has reconsidered his decision to yank his TV ads.

A day after halting his eight-figure TV advertising campaign, billionaire Palm Beach real estate investor Jeff Greene has decided to go back on the air ahead of Tuesday’s Florida Democratic primary for governor.

Greene spent more than $20 million on TV through Aug. 10, but spokeswoman Claire VanSusteren announced a change of strategy on Thursday.

“We are really focusing on get-out-the-vote. Jeff feels like we saturated the airwaves when people were paying attention,” VanSusteren said at the time.

VanSusteren today said Greene has decided to go back on the air in South Florida, Orlando and Jacksonville.

After attacking rivals Gwen Graham and Philip Levine in some of his ads, the current Greene spot is positive.


<p><a href=”https://vimeo.com/286361559″>&quot;The Closer&quot;</a> from <a href=”https://vimeo.com/jeffgreeneforflorida”>Jeff Greene</a> on <a href=”https://vimeo.com”>Vimeo</a&gt;.</p>

“The Democrats for governor…all care about a lot of issues — but it’s all just talk if we don’t win the governor’s race,” says Greene, who says his $3.3 billion net worth to lift Democrats up and down the ticket if he’s the nominee.

“Democrats — just imagine what we can do together,” Greene says at the end of the ad.

The Greene campaign is touting a Gravis Marketing poll that shows Greene in second place with 19 percent behind Graham at 26 percent in the five-candidate field.

The Greene camp’s internal polls are “similar,” VanSusteren said. “They’re really showing that this is anybody’s race…Our internal polling indicates there is a path to victory.”