The first TV ad for former Democratic U.S. Rep. Gwen Graham‘s gubernatorial bid debuts today with a $1 million buy in the Orlando and Tampa TV markets.
The 30-second spot highlights her status as a mom who was active in the PTA and as the daughter of former Florida Democratic Gov. Bob Graham. And while Gwen Graham has at least four rivals for the Democratic nomination, her ad has a general-election feel, urging voters to end two decades of Republican control of the governor’s mansion and Florida Legislature.
“Twenty years with one party running everything with all the wrong priorities,” Graham says in the ad. “The Florida Legislature have not taken Medicaid expansion, they have hurt education, they have used the lottery to reduce funding — but we’re going to take it back.”
Former Miami Beach Mayor Philip Levine leads several Democratic polls after spending about $10 million on TV ads since November. Winter Park businessman Chris King began spending more than $1 million on TV ads last month. A PAC supporting Tallahassee Mayor Andrew Gillum bought ads last month accusing Graham of not being liberal enough. A fourth Democrat, Palm Beach billionaire Jeff Greene, entered the race this week and another Palm Beach County Democrat, former U.S. Rep. Patrick Murphy, is expected to announce soon whether he will run for governor.